Shopping channel stuff is
. I brought some "drill all" bits last year, they were £20 and guaranteed them never to break and drill anything, the TV demo was absolutely amazing. Within an hour of receiving them I broke 5, doing nothing more than drilling holes in a floorboard!
So I went to read the lifetime guarantee..... "Please send your broken bit back and we will replace it free of charge".... however..... "please enclose a cheque of £4.95 PER BIT to cover return postage".
Now thats £25 to replace the 5 and a full set was only £20. Such a rip off!
I can't speak of showroom shine but I wouldnt buy it, to much effort is put into selling it, and if it isnt for sale in a shop then it must be